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Side project of ImJustCreative - logo designer 'for hire'.

Anything Helvetica that comes my way gets dumped here.

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Helveticanism - Interview on use of Helvetica

For issue 65 of Emigre magazine, editor Rudy Vanderlans interviewed some designers about their use of Helvetica. To be honest, we really dislike that question: "Why do you always use Helvetica?". It's a way of approaching our work that is completely alien to us. Although most of our work deals with text, we are usually more interested in the shape of words and sentences than in single letters. To try to see our work as nothing more than a manifestation of a certain typeface seems absurd to us.
via experimentaljetset.nl

October,3,2010 Continue Reading